Boosting Intrapreneurship – WebTalk 1 of 3
30/03/2020
What is the difference between Intrapreneurship and Entrepreneurship? In this WebTalk, Alexander Brüggen – Professor of Management Accounting – defines the two concepts and outlines the reasons why organisations wanting to be innovative are in need of intrapreneurship. Alexander gives examples of how larger organisations can maximise their intrapreneurship and make creative thinking a success.
Together with Alexander Brüggen – Professor of Management Accounting at Maastricht University School of Business and Economics – we talk about what intrapreneurship means and what the vital ingredients are for intrapreneurship to have the highest chance of success.
This episode is part of the larger WebTalk series called ‘Boosting Intrapreneurship’. Create a free account to gain access to the whole series!
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